Tour guide to M7 in Msheireb
M7 is the center for fashion and design innovation at Qatar Museums. The ‘7’ is designed to stand for the values expressed by the programs the center offers: to inspire, equip, validate, empower, accelerate, connect, and promote. The ‘M’ stands for the location in Msheireb Downtown Doha. In addition to housing exhibitions, the four-story structure provides presentations about ongoing exhibits, as well as workshops in sadu crafts, fashion drawing, and glass decoupage.
Scale7
Scale7, Qatar’s first fashion and design company incubator, aims to assist regional companies in growing by providing them with resources and skills. Businesses can join up for incubation or acceleration programs to help them advance their ideas at this facility, which also has office space, photographic studios, a library, and other amenities.
Concept
The Concept shop Studio 7 sells anything from yoga mats and tote bags to furniture and clothes, showcasing up-and-coming designers from the Arab world. Since many of the products in this collection are from exclusive limited edition collections, if you see anything you like, get it right away.
Workinton
Since no man is an island and creatives function best when they collaborate, Workinton is a co-working facility. Meeting spaces, silent work pods, a patio, a café, and serviced offices are also available. Creatives can receive legal and PRO services in the consultation corner.
Forever Valentino
The Forever Valentino show, which debuted at the end of October 2022 and until April 1, 2023, to commemorate Valentino Garavani’s 90th birthday, is a must-see for fashion enthusiasts. You can tour locations including the Valentino Ateliers, Maison’s archives, and the fitting salons at the headquarters in Piazza Mignanelli. The area has been fully changed into a surreal representation of Rome.
Profiles
If you need your morning coffee to stay inspired, stop by the café and restaurant Profiles. This establishment, which was developed by the people behind Roastado in The Pearl, delivers all of your favorite hot and cold coffee options as well as delectable pastries.
Public art
The public art is just outside M7 so one can’t miss it and it needs to be talked about. The artwork, which was installed as a part of Qatar-USA 2021 Year of Culture, was made in the 1970s by American artist Bruce Nauman. Then, as soon as you enter the atrium, Rose III welcomes you (2016). Isa Genzken, a German artist whose piece Two Orchids was also erected outside the Qatar National Theatre last year, designed the towering installation, which stands eight meters tall. The sculpture was created using a 3D scan of a genuine rose that Genzken selected. Subodh Gupta’s Spooning is the last but most important piece (2009). The artist made a sculpture with two enormous spoons placed on top of one another on the second level which is supposed to symbolize harmony and balance. Gandhi’s Three Monkeys, another sculpture by Gupta, is on display in Katara Cultural Village. Subodh Gupta’s Spooning is the last but most important piece (2009). The artist made a sculpture with two enormous spoons placed on top of one another on the second level that is supposed to symbolize harmony and balance. Gandhi’s Three Monkeys, another sculpture by Gupta, is on display in Katara Cultural Village.
